AI Builder.
Game design leader.

Hands-on product and game design leader with 20+ years building games from concept through launch and live operations.

Experience

Selected work

Prototype and Iterate

Built in a few hours, Poker Draw demonstrates how experienced product and game design leadership can guide an AI native production pipeline.

Play Poker Draw

Aces · UA marketing

From game loop to ad creative.

Designed and produced user acquisition creative for Aces across AppLovin playable and video placements, pairing a hands-on version of the game with a vertical story built for mobile feeds.

Playable ad

Try the core loop

A self-contained HTML5 game creative built for AppLovin. Tap the device to play.

Vertical video ad

Build the story

A 9:16 gameplay story combining creator footage, gameplay capture, voice, and captions for mobile acquisition.

Production stack

AppLovin
Playable delivery and UA campaign creative
ElevenLabs
Audio transcription and script workflow
Creatify
AI-assisted vertical video production
Netflix

Netflix Games Research

A research tool I built to review the Netflix games portfolio with an interactive studio map, and a tagged news feed.

Open Dashboard
Amazon Luna

Amazon Luna Games Research

A mapped view of the studios and companies behind Amazon Luna, covering 123 games and 96 sourced developer profiles.

Open Dashboard
Blackout Bingo promotional artwork

Big Run Studios

Distinguished Game Developer

Helped define skill-based bingo through Blackout Bingo, a Top 20 free app and Top 10 casino app with $7.8+ billion in player winnings. Led product design and UX for Sweeps Night and launched 10 titles on iOS and Android.

Zynga

Principal User Experience

Helped evolve Zynga Poker, the world’s largest free-to-play poker game, adding Leagues and real world prizes.

Led FarmVille’s six-person UX team, shaping the player experience behind the defining Facebook game that surpassed 80 million monthly players.

Kid Magic

Games & Marketing

Founded a creative studio delivering games, digital products, and integrated campaigns for Xbox, Sony, Disney, Adult Swim, Paramount, NCSOFT, and leading entertainment and gaming brands.

Cartoon Network

Senior Designer

Designed award-winning digital and on-air campaigns for Cartoon Network and brands including LEGO, Star Wars, Harry Potter, and the NBA.

AI-powered playable

Poker Playable Prototype

Rapidly built. Deliberately architected.

A fully playable no-limit Texas Hold’em prototype, featuring configurable AI opponents with distinct play styles and a real time multiplayer backend.

Open full screen

Building for leading brands.

Contact

Build the next player focused experience.